Terms of Service

Effective date: April 20, 2026
Last updated: April 20, 2026

These Terms of Service govern your access to and use of the Kicker platform, operated by Billy SAS. By creating an account or using Kicker in any way, you agree to be bound by these Terms. If you do not agree, do not use the platform.

Identity of the Operator

Billy SAS
SIREN: 905 149 316
Contact: contact@kicker.run

1. What Kicker Does

Kicker is a message-testing platform that helps founders and entrepreneurs identify which value propositions resonate with real audiences. When you submit an idea or message, Kicker creates and runs test campaigns on advertising platforms on your behalf, retrieves performance results, and displays them in your dashboard. Kicker does not guarantee any specific business outcome, audience response, or campaign performance.

2. Eligibility

You must be at least 18 years old to use Kicker. By creating an account, you represent that you are a human individual or a duly authorized representative of a legal entity, that you have the legal capacity to enter into a binding agreement, and that your use of Kicker complies with all applicable laws in your jurisdiction.

Kicker reserves the right to refuse access or terminate accounts that do not meet these conditions.

3. Account Registration

You must create an account to use Kicker. You agree to provide accurate, complete, and up-to-date information during registration and to keep your account credentials confidential. You are solely responsible for all activity that occurs under your account. If you suspect unauthorized access, you must notify us immediately at contact@kicker.run.

One person or entity may not maintain more than one free account. Kicker reserves the right to merge or terminate duplicate accounts.

4. Free Plan and Credits

4.1 Free plan
Kicker offers a free plan that gives you access to a limited set of features without charge. The free plan is intended for you to explore the platform and run a limited number of message tests. Kicker may modify the features included in the free plan at any time with reasonable notice.

4.2 Credits
Certain features of Kicker, including the launch of test campaigns, require credits. Credits are purchased through the platform and processed by Stripe. Credits are denominated in euros and are non-transferable between accounts.

Credits do not expire for a period of 12 months from the date of purchase. After 12 months, unused credits are forfeited without compensation. Kicker will make reasonable efforts to notify you before your credits expire.

Credits have no monetary value outside the Kicker platform. They cannot be exchanged for cash, transferred to another user, or applied to any product or service other than Kicker features.

4.3 Credit consumption
Credits are consumed when you launch a test campaign. The number of credits required for each action is displayed clearly in the platform before you confirm. Once a campaign has been launched and credits have been consumed, those credits cannot be recovered except in the circumstances described in Section 5.

5. Refund Policy

Credits are generally non-refundable. Kicker will issue a credit refund only in the following circumstance: a technical error or malfunction caused directly by Kicker prevented your campaign from launching or delivering results as expected, and you reported the issue to contact@kicker.run within 7 days of the affected campaign.

Kicker will investigate the reported issue and, if the malfunction is confirmed on our side, will restore the consumed credits to your account within 14 days. Refunds are issued as credits, not as cash or payment reversals, unless required by applicable consumer protection law.

Kicker is not responsible for campaign performance, audience behavior, advertising platform decisions, or any outcome that falls outside a confirmed technical malfunction on Kicker's infrastructure.

6. Connecting Third-Party Advertising Platforms

To run test campaigns, you must connect at least one advertising platform account to Kicker via OAuth. By doing so, you authorize Kicker to create campaigns, retrieve performance data, and manage the test activity you have configured, on your behalf and within the scope of the permissions you grant.

You represent that you have the right to connect the advertising account you provide and that doing so does not violate the terms of service of the relevant advertising platform. Kicker is not responsible for any action taken by an advertising platform against your account, including suspension or restriction, regardless of whether that action results from your use of Kicker.

Advertising platforms apply their own content policies to all campaigns, including those created by Kicker. You are solely responsible for ensuring that the messages and ideas you submit for testing comply with the policies of the advertising platform you have selected. Kicker does not review or pre-approve campaign content for compliance with third-party platform policies.

7. Acceptable Use

You agree to use Kicker only for lawful purposes and in accordance with these Terms. You must not use Kicker to submit content that is false, misleading, defamatory, discriminatory, or in violation of any applicable law; to test messages that promote illegal products or services, hate speech, violence, or content that infringes third-party intellectual property rights; to attempt to reverse-engineer, scrape, or extract data from the platform beyond what is made available to you through your account; to create multiple accounts to circumvent plan limitations; or to interfere with or disrupt the integrity or performance of the platform or its underlying infrastructure.

Kicker reserves the right to suspend or terminate your account immediately and without notice if it determines, at its sole discretion, that you have violated this section.

8. Intellectual Property

8.1 Your content
You retain full ownership of the ideas, messages, and value propositions you submit to Kicker. By submitting content, you grant Kicker a limited, non-exclusive, royalty-free license to process and use that content solely for the purpose of operating the service on your behalf. Kicker does not use your content to train models, build datasets, or for any purpose other than executing the tests you have configured.

8.2 Kicker's intellectual property
The Kicker platform, including its software, scoring methodology, design, trademarks, and all associated content created by Billy SAS, is the exclusive property of Billy SAS. Nothing in these Terms grants you any right to use Kicker's intellectual property beyond what is strictly necessary to use the platform as intended.

9. Availability and Modifications

Kicker is provided on an as-is and as-available basis. We make reasonable efforts to keep the platform operational but do not guarantee uninterrupted or error-free access. We may perform maintenance, updates, or modifications at any time. Where planned maintenance is expected to cause significant downtime, we will make reasonable efforts to notify you in advance.

Kicker reserves the right to modify, suspend, or discontinue any feature or the platform as a whole at any time. If we discontinue the platform entirely, we will provide at least 30 days notice and will refund any unused credits in your account.

10. Limitation of Liability

To the maximum extent permitted by applicable law, Billy SAS shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or in connection with your use of Kicker, including but not limited to loss of revenue, loss of business opportunity, or failure of a campaign to generate the results you expected.

Billy SAS's total aggregate liability to you for any claim arising under these Terms shall not exceed the amount of credits purchased by you in the 3 months preceding the event giving rise to the claim.

Nothing in these Terms limits liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be excluded under applicable law.

11. Indemnification

You agree to indemnify and hold harmless Billy SAS, its directors, employees, and agents from and against any claim, damage, loss, or expense (including reasonable legal fees) arising out of your use of Kicker, your violation of these Terms, your violation of any third-party right, or any content you submit through the platform.

12. Termination

12.1 By you
You may terminate your account at any time by contacting contact@kicker.run or using the account deletion feature in the platform. Upon termination, your access to the platform will cease and your data will be deleted in accordance with our Privacy Policy. Unused credits are forfeited upon voluntary termination, except where required otherwise by applicable law.

12.2 By Kicker
Kicker may suspend or terminate your account at any time with or without notice if you have violated these Terms, if required to do so by law, or if continuing to provide the service to you is no longer commercially viable. In the event of termination by Kicker without cause, we will refund any unused credits in your account.

13. Governing Law and Disputes

These Terms are governed by the laws of France. Any dispute arising out of or in connection with these Terms shall be subject to the exclusive jurisdiction of the courts of Paris, France, unless mandatory consumer protection laws in your country of residence require otherwise.

If you are a consumer resident in the European Union, you may also use the European Commission's Online Dispute Resolution platform, accessible at ec.europa.eu/consumers/odr.

14. Changes to These Terms

We may update these Terms from time to time. When we do, we will update the effective date at the top of this document. Where changes are material, we will notify you by email at least 14 days before they take effect. Your continued use of Kicker after that date constitutes acceptance of the updated Terms. If you do not agree with the changes, you may terminate your account before they take effect.

15. Miscellaneous

If any provision of these Terms is found to be unenforceable, the remaining provisions will continue in full force and effect. Kicker's failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision. These Terms, together with the Privacy Policy, constitute the entire agreement between you and Billy SAS with respect to your use of Kicker.

16. Contact

For any question or complaint relating to these Terms:

contact@kicker.run
Billy SAS, SIREN 905 149 316